BNK 296 | Course Introduction and Application Information - Department of Banking and Insurance (Turkish)

Course Name

Career Development

Code	Semester	Theory (hour/week)	Application/Lab (hour/week)	Local Credits	ECTS
BNK 296	Fall/Spring	0	2	1	4

Prerequisites	None
Course Language	Turkish
Course Type	Elective
Course Level	Short Cycle
Mode of Delivery	-
Teaching Methods and Techniques of the Course	Discussion Group Work Q&A Simulation Application: Experiment / Laboratory / Workshop Practical demonstration Guest Speaker Lecture / Presentation Field work/Application
National Occupation Classification	-
Course Coordinator	-
Course Lecturer(s)	Öğr. Gör. Dr. Kenan DEMİREL
Assistant(s)	-

Course Objectives

The purpose of this course is to help students gain the skills and knowledge they need to succeed in the academic and professional world. This course includes competencies in career planning, communication skills, networking and job interviews.

Learning Outcomes

#	Content	PC Sub	* Contribution Level
#	Content	PC Sub	1	2	3	4	5
1	able to set and plan short-term and long-term career goals,
2	able to compare written, verbal, non-verbal communication, and cultural diversity issues,
3	able to identify the technological and digital competencies necessary for academic and industrial life,
4	able to evaluate entrepreneurship, analytical thinking, time management, and effective decision-making skills,
5	able to prepare the necessary documents for internships and employment (resume, cover letter, and motivation letter) and designing the interview process,
6	able to develop professional networking and management skills,
7	able to evaluate professional ethics and moral values.

Course Description

This course includes theoretical and practical training required for students to be successful both in university life and after graduation. This course provides guidance to students in discovering their own talents, setting goals, and developing strategies to achieve these goals. Additionally, it is aimed to support students' future academic and professional success by helping them make informed decisions.

Course Category	Core Courses
	Major Area Courses
	Supportive Courses
	Media and Management Skills Courses	X
	Transferable Skill Courses

Week	Subjects	Related Preparation	Learning Outcome
1	Introduction to the course, curriculum introduction
2	Career goal setting	Güldü, Ö., & Ersoy Kart, M. (2017). Kariyer planlama sürecinde kariyer engelleri ve kariyer geleceği algılarının rolü. Ankara Üniversitesi Siyasal Bilgiler Fakültesi Dergisi, 72(2), 377-400. https://doi.org/10.1501/SBFder_0000002567
3	Personality, self and perception	Güngör, N. (2015). İletişime giriş (3rd ed., pp. 180-197, 210-251). Siyasal Kitabevi. ISBN: 978-605-5782-59-7 Aziz, A. (2013). İletişime giriş (4th ed., pp. 113-135). Hiperlink. ISBN: 978-9944-157-14-8
4	Motivation strategies	Aslan, M., & Doğan, S. (2020). Dışsal motivasyon, içsel motivasyon ve performans etkileşimine kuramsal bir bakış. Süleyman Demirel Üniversitesi Vizyoner Dergisi, 11(26), 291-301. https://doi.org/10.21076/vizyoner.638479
5	Effective communication skills (rhetoric, persuasion, debate)	Gürüz, D., & Eğinli, A. T. (2018). İletişim becerileri: Anlamak, anlatmak, anlaşmak (6th edition, pp. 251-280). Nobel Akademik Yayıncılık.; Cialdini, R. (2003). İknanın psikolojisi: Teorik ve pratik bir arada (pp. 22-81). Çev: Yasemin Fletcher. İstanbul: Mediacat Yayıncılık.
6	Presentation techniques, referencing (APA 7.0), and disinformation	Sarıdoğan, E. (2013). Toplantı ve sunum teknikleri (pp. 5-23). Papatya Bilim. ISBN 6054220564. American Psychological Association (2019). Publication Manual of the American Psychological Association (7th edition). American Psychological Association (https://apastyle.apa.org/).
7	Business life, corporate culture, and professional ethics	Sönmez, İ. O. (2019). İş hayatı 101 yeni başlayanlar için el kitabı (pp. 13-75). Hiper Yayın. ISBN: 9786052814192; Karsak, B. (2016). Kurumsal iletişim (pp. 13-25). Beta Yayınevi. ISBN: 9786053336051.
8	-
9	Building a communication network, job and internship search, interview techniques (resume, cover letter, and motivation letter)	Denizli, U. (2019). İşe alım sürecinde sosyal ağ siteleri kullanımı: Tehlikeler ve fırsatlar. The Journal of International Scientific Researches, 4(3), 284-299. Çaylan, D. Ö., Akpınarlı, V., & Deveci, D. A. (2015). Öğrencilerin staj programları ile işe alım süreci: Denizcilik sektöründe “rotamız arkas projesi” örnek olay incelemesi. CBÜ Sosyal Bilimler Dergisi, 14(1), 243-258.
10	Personal branding and value creation	Bişkin, F., & Kaya, Y. (2011). İş yaşamında kişisel marka. Sosyal Ekonomik Araştırmalar Dergisi, 11(21), 555-570.
11	Ethical and moral values, social contribution and volunteering	Erdoğan, E., Semerci, P. U., Yentürk, N., & Yurttagül, L. (2021). Türkiye’de gönüllülük: Deneyimler, sınırlılıklar ve yeni açılımlar (s.14-55). İstanbul Bilgi Üniversitesi Yayınları. / Erdoğan, E., Semerci, P. U., Yentürk, N., & Yurttagül, L. (2021). Türkiye’de gönüllülük: Deneyimler, sınırlılıklar ve yeni açılımlar (s. 35-56). İstanbul Bilgi Üniversitesi Yayınları.
12	Assigning career projects to students and providing preliminary information	Career project will be assigned to students consisting of the following stages: setting career goals, industry and profession research, personal SWOT analysis, personal branding, and career development strategy.
13	Presentation of student projects
14	Presentation of student projects
15	Presentation of student projects
16	Project submission week

Course Notes/Textbooks

Arsezen, P. (2023). Kariyerimi bul! Hayatın her dönemi için kariyer geliştirme ve yönetim kılavuzu. Ekin Kitapevi Yayınları. ISBN: 9786256952423
Erdoğmuş, N. (2003). Kariyer geliştirme. Nobel Akademik Yayıncılık. ISBN: 9789755914589
Mecek, M., Çakırer, M. A., & Kocakula, Ö. (Ed.). (2021). Kariyer planlaması ve yönetimi: Meslek adayları için yol rehberi. Nobel Yayınları. ISBN: 978-625-439-810-0
Tutar, H. (2024). Kariyer planlaması ve yönetimi. Seçkin Yayıncılık. ISBN: 9789750293856
Öztemel, K. (2015). Kariyer planlama ve geliştirme (4. baskı). Pegem Akademik Yayıncılık. ISBN: 9786052418024
Seven, M. A., & Engin, A. O. (2008). Öğrenmeyi etkileyen faktörler. Atatürk Üniversitesi Sosyal Bilimler Enstitüsü Dergisi, 12(2), 189-212.
American Psychological Association (2019). Publication Manual of the American Psychological Association (7. baskı). American Psychological Association (https://apastyle.apa.org/).
Öztemel, K. (2015). Kariyer planlama ve geliştirme (4. baskı, sf. 15-42). Pegem Akademik Yayıncılık. ISBN: 9786052418024

Suggested Readings/Materials

Akademik makale:

İrmiş, A., & Bayrak, S. (2001). İnsan kaynakları yönetimi açısından kariyer yönetimi. Sosyal Ekonomik Araştırmalar Dergisi, 1(1-2), 177-186. https://dergipark.org.tr/tr/download/article-file/289696
Vural, M., & Sağlam, N. (2019). Bankacılık sektöründe kariyer yönetimi. Anadolu Bil Meslek Yüksekokulu Dergisi, 14(55), 231-242. https://dergipark.org.tr/tr/download/article-file/921425

Tez:

Kırçı, Z. (2007). Motivasyon unsuru olarak kariyer geliştirme ve bir uygulama. Atatürk Üniversitesi Sosyal Bilimler Enstitüsü İşletme Anabilim Dalı, Erzurum. https://atauni.edu.tr/yuklemeler/88e19f674b6eb49bc977769b910d15b7.pdf

Video önerileri:

Kendine Bir Yolcu. (2023, Kasım 11). Kariyer Yönetimi | Kariyer Planlama | İnsan Kaynaklarında Kariyer [Video]. YouTube. https://www.youtube.com/watch?v=GF8vRhFBtVU
Mr. Corporate Life. (2022, Eylül 11). Geleceğini bu üç yetenek belirleyecek! [Video]. YouTube. https://www.youtube.com/watch?v=ChyHMpzAqpw
Mr. Corporate Life. (2022, Eylül 11). Profesyonel Hayata Nasıl Hazırlanırım? [Video]. YouTube. https://www.youtube.com/watch?v=E3ag_bqxafE

Semester Activities	Number	Weighting	LO 1	LO 2	LO 3	LO 4	LO 5	LO 6	LO 7
Participation	1	20
Laboratory / Application
Field Work	1	10
Quizzes / Studio Critiques
Portfolio
Homework / Assignments	1	20
Presentation / Jury
Project	1	50
Seminar / Workshop
Oral Exams
Midterm
Final Exam
Total

Weighting of Semester Activities on the Final Grade	4	100
Weighting of End-of-Semester Activities on the Final Grade
Total

Semester Activities	Number	Duration (Hours)	Workload
Theoretical Course Hours (Including exam week: 16 x total hours)	16		0
Laboratory / Application Hours (Including exam week: '.16.' x total hours)	16	2	32
Study Hours Out of Class	14	2	28
Field Work	1	6	6
Quizzes / Studio Critiques			0
Portfolio			0
Homework / Assignments	1	14	14
Presentation / Jury			0
Project	1	36	36
Seminar / Workshop			0
Oral Exam			0
Midterms			0
Final Exam			0
		Total	116

#	PC Sub	Program Competencies/Outcomes	* Contribution Level
#	PC Sub	Program Competencies/Outcomes	1	2	3	4	5
1	To be able to develop themselves in the subjects of obtaining the financial resources necessary for the activities of individuals and enterprises under the most favorable conditions and examining the use of the accumulated funds.		-	-	-	-	-
2	To be able to discuss the role, importance and functions of the institutions providing banking and insurance services in the economic system		-	-	-	-	-
3	To be able to evaluate the organizational structure, business processes, and service portfolios of banks, insurance companies, and other financial institutions operating in the sector.		-	-	-	-	-
4	To be able to develop skills in identifying, measuring, and assessing financial and operational risks, and to acquire fundamental knowledge to understand and apply insurance products against these risks.		-	-	-	-	-
5	To be able to recognize financial products offered in the banking and insurance sector, and to gain skills in effective marketing and sales, as well as managing long-term customer relationships.		-	-	-	-	-
6	To be able to possess basic legal knowledge and closely monitor legislative changes relevant to the field.		-	-	-	-	-
7	To be able to possess basic knowledge of accounting and analyze financial statements to evaluate the financial status of businesses.		-	-	-	-	-
8	To be able to follow technological innovations in the financial sector and acquire knowledge about the role of blockchain and artificial intelligence applications in the industry.		-	-	-	-	-
9	To be able to make decisions based on the principles of professional ethics, accountability and responsibility		-	-	-	-	-
10	To be able to follow international financial markets and global economic indicators by using English at least at the A2 level of the "European Language Portfolio"		-	-	-	-	-
11	To be able to analyze and interpret banking and insurance data, and to develop data-driven strategies for financial decision-making.		-	-	X	-	-
12	To be able to acquire knowledge about the components of national and international systems and the implementation of sector policies.		-	-	-	X	-
13	To be able to direct his/her education to a further level of education		-	-	X	-	-

BNK 296 | Course Introduction and Application Information

WEEKLY SUBJECTS AND RELATED PREPARATION STUDIES

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ECTS / WORKLOAD TABLE

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